Despite the LinkedIn InMail feature only being available to Premium and Sales Navigator users (not to mention that they can only be sent to first-degree connections), hiring managers and recruiters are still inundated with messages … all day, every day, no exceptions. The InMail feature itself is not enough to get the results your client […]
LinkedIn | Should LinkedIn & Resume Summaries Be The Same?
Should your client’s LinkedIn summary be the same as their resume summary? This is a common question for professionals who use both a LinkedIn page and resume as the “meat and potatoes” of their job search. Knowing whether your client’s LinkedIn summary and resume summary should be different is a very valid question. Resume summaries […]
In-Depth Website Analysis – Request Yours Here
Is there something WRONG with your website, but you just don’t know what? If you have suspicions that something’s amuck with your website, letting us do an in-depth analysis is ideal. We’ll provide you with a full report on what we see. For example, we’ll tell you how to get better Google rankings, plus more […]
LinkedIn | Using LI Business Services To Get Clients
Ever heard of LinkedIn’s Services Marketplace. No? How about LinkedIn ProFinder? They are the same. In the past, resume writers needed paid LinkedIn memberships to be approved into the ProFinder list of service providers. In 2021, LinkedIn changed the portal’s name and made free business pages available to service providers. What is LinkedIn Business Page […]
Improving Your Site’s Thank You Pages
One of the most important elements of your website will be thank you pages. You may not have given the thank you pages on your website much thought up to this point, however, thank you pages are essential to you because they can extend your lead nurturing process. There are likely a few places you’re […]
How to Optimize Your Website Images — Plus, 6 Tools To Help
Too many of us overlook image best practices. Using optimal practices with your images can help improve where and how often your site is found in search engines. Page speed is a key website ranking factor for Google. Essentially, your site’s load time can improve or hinder it’s conversion rates. The Aberdeen Group surveyed 1,048 online […]
Is Yellow Page Advertising Right For You & Your Business?
Right out of the gate, know that print yellow page advertising has experienced continued decline for the past 10-15 years, becoming more obsolete as we as consumers flock to online resources. Online yellow page listings are a viable alternative, though only 2% of resume writers are using yellow pages [this includes print/online], according to the […]
Different Ad Channels For Your Business
Out With the Old… Is Print Advertising Dead? Let’s first focus on newspaper advertising. Like Yellow Pages advertising, print publications such as newspapers are seeing a sizable decline in market share. However, it’s also worth noting that not everyone is favoring new media (online) over traditional print materials (print). Surprisingly, newspaper Help Wanted sections still attract […]
Facebook | FB Tools to Promote Your Resume Business
Facebook really acts as a secondary website for your business, and with some ingenuity can garner a great deal of traffic and reach for your resume business. Along with the power of just using a platform where so many people who fall into your target audience are frequently found, Facebook offers a bevy of tools […]
Tools for Managing Your Twitter Communications
There are many free and paid tools available to help you leverage Twitter. HootSuite — Offering the ability to manage more than one Twitter account, HootSuite is viewed as one of the best social media management tools available for Twitter users. HootSuite offers you the ability to schedule posts, manage multiple social profiles, such as […]
