WELCOME TO MODULE 9
Yee-hah, [memb_contact fields="FirstName"]! You are now two-thirds through the Resume Writing Mastery Program (RWMP).
We've taken you on a "magical mystery tour" through various career fields: sales, IT, purchasing, security, operations, construction, and product management.
In this module, we're shifting gears and focusing on the medical industry.
Healthcare is made up of various job roles, such as:
- General Practitioners
- Medical Specialists (e.g., Urologists, Cardiologists, and Podiatrists)
- Registered Nurses (RNs)
- Licensed Nurse Practitioners (LNPs)
- Certified Nurse Assistants (CNAs)
- Medical Practice Managers
Of course, this is nowhere near a complete list of job titles for that industry.
We often talk about how resume writing has changed over the years, which usually encompasses how evil ATS makes our job as resume writers more complex. We rarely talk about how whole industries change, which changes our resume-writing strategies.
That changed in 2020.
We'll never realize the full impact that COVID-19 has had on the medical community. We routinely don't consider PTSD in 9-to-5 workers unless they've been put into high-stress environments, such as war or natural disasters.
Our jobs don't usually result in traumatic stress, at least for most.
However, in early 2020, medical professionals were asked to do something unthinkable: respond to one of the world's most deadly pandemics.
The medical industry found itself in a pickle because its medical staff began experiencing burnout and thinking about something that hospitals couldn't let happen: quitting.
Hospitals had two crises on their hands. First, a massive influx of patients. Second, an enormous juggling act of scheduling front-line medical staff, responding to no-shows and filling positions as they opened.
They needed to kick into high gear to protect their patients and develop employee programs that helped their medical staff experiencing burnout, feelings of being overworked, and in extreme cases, grappling with thoughts of suicide or other self-harm.
Thankfully, many medical administrators were called to action - and answered that call. This meant improved employee access to mental health professionals, relaxed policies surrounding paid time off and sick days, etc.
You're going to find this module slightly different because we don't have a bunch of curricula to present because we're providing you with a much larger resume writing project.
Your assignment for this module is to write a resume for a Hospital CEO (aka Healthcare CEO). We sometimes don't realize that hospitals are most often revenue-driven entities (although there are also non-profit hospitals).
A hospital, in many ways, is like running a company, so a Hospital CEO focuses on staffing, policies/procedures, financials, performance, and efficiencies.
Though, hospital executives don't stop there.
Their roles are very community-driven, so they also promote community outreach and educational programs, implementation of new medical screening and treatment services, and staff training to stay abreast of medical advancements.
It's been decades since we've had entire industries get turned on their heads (not just healthcare), which has caused us to revisit our resume-writing strategies.
Regards,
1. VIDEOS TO WATCH
No videos for this module.
2. STAY AWAY FROM THE BASICS
At times, resume writers write content so basic that it could get used for just about any professional in any industry or job title.
If your goal is to become a high-end resume writer, you'll want to steer away from ho-hum content that doesn't do your clients any favors.
Here's an example of a basic sentence we found in a resume:
Transmit data collected from cross-functional teams used by business executives to meet and exceed company goals.
The above sentence is okay. It would do in a pinch.
Though, what's unique about it? That sentence could get recycled and used in other resumes for just about any professional in any industry or job title. Heard that before? 😉
A great way to boost your resume writing skills is to ensure you're doing in-depth intakes with your clients, which will help you identify key notables that can transform basic sentences like the above.
Resume writing is a breeze when you let clients give you the correct information to work with.
By getting more details from the client, we may discover what the data is used for and what resulted from it.
For example:
Provided demographic and psychographic data collected from sales and customer service staff throughout Q3 2020, which has enabled executives to put an additional $2.8M in the sales pipeline.
With this rewritten sentence, numbers were added to catch readers' eyes, and the keyword value was elevated.
The above example better positions the client as a contributor to the company's core objectives.
Do you agree?
3. THE FIVE Ws
Let's dive into the 5 Ws, before we dive into your assignment for this module. As you continue learning the craft of resume writing, you'll find more ways to better optimize the content you write.
This is where the 5 Ws come into play.
In part, you can expand content by going through the 5Ws as you write, which are the "who, what, when, where, and why" of certain topics.
We can see this action by taking this basic sentence and applying the 5Ws:
OUR STARTER SENTENCE: Manage the purchasing department for a major pharmaceutical company.
WHO:
Manage a team of 5 within the purchasing department for a major pharmaceutical company.
WHAT:
Manage a purchasing team of 5 who procures and oversees JIT ordering/delivery for a major pharmaceutical company.
WHEN:
Manage a purchasing team of 5 who procures and oversees JIT ordering/delivery ($12M spend annually) for a major pharmaceutical company.
WHERE:
Manage a purchasing team of 5 who procures and oversees JIT ordering/delivery ($12M spend annually) for a major pharmaceutical company with 7 east coast operations.
WHY:
Manage a purchasing team of 5 who procures and oversees JIT ordering/delivery ($12M spend annually) that supports the production of the Xysanthis drug for a major pharmaceutical company with 7 east coast operations.
4. CONTENT TRANSFORMATIONS
Below you'll find several basic (okay) sentences that get transformed with additional details (better) and unique identifiers (best). For the sake of this module, we're focusing on those in the medical industry:
EXAMPLE #1
Okay: Supervised a team of nurses as well as managed staffing and scheduling tasks.
Better: Supervised a team of 85 nurses as well as managed staffing and scheduling tasks.
Best: Supervised a team of 85 multi-shift nurses, LPNs, and radiology staff, which included the management of staffing, scheduling, and training.
EXAMPLE #2
Okay: Monitored and resubmitted credentialing documents for the staff.
Better: Monitored and resubmitted credentialing documents for 50 medical staff, which consist of oncology nurses, oncologists, and nurse practitioners.
Best: Utilized Modio, a cloud-based credentials management software to monitor and resubmit credentialing documents for 50 medical staff, which consisted of oncology nurses, oncologists, and nurse practitioners.
EXAMPLE #3
Okay: Added additional revenue to the department after adding new screening equipment for patients.
Better: Added an additional $1.7M in revenue annually to the radiology department after adding new screening equipment for patients.
Best: Added an additional $1.7M in revenue annually to the radiology department after adding an additional PET/CT scanner for cardiac patients.
EXAMPLE #4
Okay: Developed public health programs designed to educate the public on common health problems.
Better: Developed public health (e.g., heart health and blood glucose tracking) programs designed to educate the public on common health problems.
Best: Developed nutrition, fitness, and stress reduction programs designed to educate the public on common health problems, such as obesity, heart arrhythmia, and blood glucose tracking.
EXAMPLE #5
Okay: Supervised a team of residents and medical students that supported the emergency room.
Better: Supervised upwards of 75 residents and medical students annually that supported the emergency room.
Best: Supervised upwards of 75 residents and medical students annually that supported a Level II emergency trauma center.
Remember that the key to expanding your content comes down to the 5W's.
5. ASSIGNMENT
For this module, write a resume for a Hospital CEO. The document below contains the client's old resume and notes taken during the initial client intake call. Use those notes and the old resume to create an entirely new resume that consists of keyword-optimized content, numbers and percentages, and other visuals that attract the eye.
As mentioned above, a HOSPITAL CEO focuses on financials, staffing, etc. They also work heavily with their Chief of Staff, Chief Medical Directors, and other hospital stakeholders. You'll also find Hospital CEOs who serve on non-profit foundations that work alongside the hospital to promote additional healthcare initiatives. This means your Hospital CEO could be involved with fundraising, volunteer recruitment, and grant writing.
CLICK HERE to access your module 9 assignment.
Please allow 3-5 business days for review, feedback, and/or approval of your assignment.
